Give Old Favorites a Festive GLOW UP

On the Fourteenth Day of Christmas, We’re Repackaging Old Content for New Wins! 🎄♻️

Creating fresh, original content for the holiday season can be as daunting as untangling a mess of Christmas lights. But here’s the good news: you don’t always need to start from scratch. Repackaging existing content with a festive twist is a savvy way to save time, stretch resources, and keep your audience engaged.

Here’s how to take your past blogs, videos, and campaigns and turn them into holiday magic.

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1. Refresh Old Blog Posts 📖🎅

Give your evergreen content a seasonal twist by reworking the title, intro, and imagery to fit the holiday theme.

👉 DO THIS: Reframe timeless tips with a festive angle to stay relevant for the season.
❌ AVOID THIS: Simply changing the title without updating the content to reflect the holiday vibe.

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2. Revitalize Video Content 🎥✨

Take past tutorials, product demos, or explainer videos and dress them up with holiday visuals and messaging.

👉 DO THIS: Add seasonal intros, overlays, and music to create a holiday feel.
❌ AVOID THIS: Uploading old videos without making them relevant to the festive season.

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3. Reimagine Past Campaigns 🎄🎁

Breathe new life into successful old campaigns by tweaking messaging and visuals to align with holiday trends.

👉 DO THIS: Update offers, slogans, and images to reflect holiday themes and emotions.
❌ AVOID THIS: Repeating campaigns word-for-word without tailoring them to seasonal needs.

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4. Bundle Content into Holiday Giveaways 🎁🎄

Combine existing eBooks, guides, or templates into holiday-themed resources to engage your audience.

👉 DO THIS: Compile valuable assets into a festive package that addresses seasonal challenges.
❌ AVOID THIS: Offering generic bundles without any holiday context or creativity.

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5. Repurpose Testimonials and Success Stories ❤️📖

Showcase how your products or services made a difference during past holiday seasons.

👉 DO THIS: Feature customer feedback with festive visuals and captions.
❌ AVOID THIS: Relying on bland testimonials without giving them seasonal relevance.

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6. Create a “Best Of” Collection 📋✨

Highlight your most popular content of the year as a curated holiday wrap-up for your audience.

👉 DO THIS: Share a year-end collection with a seasonal message to extend its value.
❌ AVOID THIS: Listing old content without organizing it into a cohesive holiday theme.

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🎁 Festive Pro Tip: Use these repackaging strategies not just for the holidays, but as a template for seasonal content throughout the year!

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Let’s Recap:

Day 1: Audio & Visual Communications Are Here to Sleigh. DO it.
Day 2: Be Authentic in Your Brand Voice. DON’T Fake It.
Day 3: Stop Sending Garbage Emails. STOP Being Annoying.
Day 4: Action Over Words. START Sleighing Your Goals Today.
Day 5: Consistency is King. STAY the Course and Keep Going.
Day 6: Create Great Experiences. LET Your Customers Do the Talking.
Day 7: Growth Isn’t Linear. COMMIT to Your Strategy Through the Highs and Lows.
Day 8: Test Everything. CHALLENGE the Old, EMBRACE the New.
Day 9: Diversify Your Channels. GO Where Others Aren’t.
Day 10: Build Your Community. OWN Your Audience, Don’t Rent It.
Day 11: Turn Seasonal Shoppers into Year-Round Fans. BUILD Long-Term Relationships.
Day 12: Build Momentum. KEEP the Energy Going All Year Long.
Day 13: Stand Out in a Crowded Marketplace. POSITION, Target, and CREATE to Shine.
Day 14: Repackage Old Content. GIVE Old Favorites a Festive Glow.

This holiday season, give your greatest hits a second life. With a sprinkle of creativity and a touch of festive flair, repackaged content can drive big results while saving you time. 🎅✨

#ContentStrategy #RepurposeToWin #HolidayRefresh #SleighYourContent